Creative Thinking


What is creative thinking?

Creative thinking is the process
which we use when we come up with a new idea. It is the merging of ideas which have not been merged before. Brainstorming is one form of creative thinking: it works by merging someone else's ideas with your own to create a new one.
This creative thinking process can be accidental or d
eliberate.
Without using special techniques creative thinking does still occur, but usually in the accidental

Using special techniques, deliberate creative thinking can be used to develop new ideas. These techniques force the mergance of a wide range of ideas to spark off new thoughts and processes. Brainstorming is one of these special techniques, but traditionally it starts with unori
ginal ideas. way; like a chance happening making you think about something in a different way and you then discovering a beneficial change. Other changes happen slowly through pure use of intelligence and logical progression. Using this accidental or logical progression process, it often takes a long time for products to develop and improve. In an accelerating and competitive world this is obviously disadvantageous.

(more information at http://www.brainstorming.co.uk/tutorials/creativethinking.html
)


Basically, creativity requires the whole brain to think where the right brain for imagination, artistry and intuition and the left brain for logic and planning. A study by George Land reveals that we are naturally creative and as we grow up we learn to be uncreative. Creativity is a skill that can be developed and a process that can be handled. Generative research shows that everyone has creative abilities. Its just a matter of training. The more training you have and the more diverse the training, the greater potential for creative output.

Research has shown that in creativity quantity equals quality. The longer the list of ideas, the higher t
he quality the final solution. The highest quality ideas appear at the end of the list.

(http://www.creativityatwork.com/articlesContent/whatis.htm)


Creativity

As for me, being creative is seeing or doing the same thing as everyone else does but thinking in a different way or method that would give a new idea or product. It is important to be creative and think creatively as you need to catch the world's eyes nowadays and as a Multimedia student, creativity is MUST and should not be neglected in any ways.

According to Linda Naiman, founder of Creativity at Work, she define creativity is the act of turning new and imaginative ideas into reality. Creativity involves two processes: thinking, then producing. Innovation is the production or implementation of an idea. If you have ideas, but don't act on them, you are imaginative but not creative.

“Creativity is the process of bringing something new into being...creativity requires passion and commitment. Out of the creative act is born symbols and myths. It brings to our awareness what was previously hidden and points to new life. The experience is one of heightened consciousness–ecstasy.”
— Rollo May, The Courage to Create

“A product is creative when it is (a) novel and (b) appropriate. A novel product is original not predictable. The bigger the concept, and the more the product stimulates further work and ideas, the more the product is creative.”
— Sternberg & Lubart, Defying the Crowd